The CUHK Architecture School 30 Anniversary Promotion

print design + illustration + installation

In honor of the School of Architecture's 30th anniversary and the anticipation of a new era, I undertook the task of developing a series of promotional graphic materials to conclude the year. The chosen graphic element, featuring red and white stripes, was strategically employed to evoke a joyful and festive atmosphere within the school building.

Client: CUHK Architecture

Graphic Design: Bianca Lam

Supervisors: Francesco ROSSINI, Hendrik TIEBEN, Inge GOUDSMIT, Tammy KONG

 

Development

Layout exploration

Engaging in a traditional collage approach, I experimented with various elements, incorporating graphics, typography, and traditional hand-cut collage techniques. The decision was made to embrace a monotone style in the final execution, providing a cohesive and visually impactful outcome.

The final print design + outcome

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